28. Showcase Day 1: Tool Commercial

Do you remember our scenario?

“You’ve been hired by a tech company to develop a commercial for one of their products. The company thinks that their tool will really benefit communication and collaboration in classrooms – but teachers aren’t really aware of their product. The company needs you to develop an infomercial about their product to convince teachers that the tool will benefit students.”

Today is your showcase day. Your presentation schedule is like below:
1. Allison & Ali
2. Zac, Ross & Brandon
3. Nelson, Daniel & Daniel
4. Jordan, Thomas & Taylor

Each group will have approximately 5 to 10 minutes to introduce your commercial and have a Q&A session. Be sure to share brief information of your commercial (name of the website, target grade level, target audience, and/or target subject area).

And, today, you will play another role of an executive board member of the company. While each group presents their commercial, think how the commercial effectively fits your company’s needs. Then you will evaluate each commercial based on four criteria.

– Appealing to the audience (teachers) in a specific domain
– Addressing how the tool supports communication and collaboration in a classroom
– Understanding the media chosen
– Look & Feel (including humor; an eye-catching title; interaction with the audience, etc.)

The online review form is available here. The group whose commercial received the highest score will earn Late Passes!! Be fair as you are the executive board member!

For Friday:

  1. Another showcase day! Snacks will be served. BYOB!

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